If you are a business that needs to send emails, not just for promotion but even for general communication then email warm up service helps you deliver those emails in the right spot.
Let’s understand root cause, why emails get into Spam or don’t even reach to recipient?
To easily understand this, put yourself in place of Google or Microsoft where your systems are receiving millions of Spam Emails each day. So by default you will try to protect your users from Spam and that you can do by only placing High or Medium Reputed sender’s emails in Inbox.
So, what is the solution for this?
Warmup tools that have years of experience & don’t sell them in name of just being “cheap”, helps you as sender to reach at the best spot possible by sending hundreds & thousands of emails on your behalf to their list, where positive engagement rate is much higher than your Cold Email list. This way Sending Reputation is built with Mailbox Providers.
Now imagine after getting to such good reputation, how well your emails will be delivering.
Have you faced this issue? You can mention that in comments below and share your experience with all of us.